I often put aside articles from old issues of Realtor Magazine that I want to read when I have the time. Today, I caught one that was of special interest, since I have been covering for a friend in the office after her recent surgery.
The article described a situation where a listing agent caught the flu, and asked an associate to handle the open house that was scheduled for that weekend. Unfortunately, she didn't tell the other agent that there had been a price reduction and that the buyers would have access to a communal swimming pool. On top of that, the agent found black and white flyers on the listing agent's desk, not realizing that there were color flyers nearby.
An African-American couple came through the open house, were not told about the price reduction or the pool access, and were handed a black and white flyer.
What happens when the listing agent recovers, holds open house the next weekend, and tells a white tester about the pool availability and the price reduction as she hands him a colored flyer?
Neither agent meant to discriminate, but we must ensure that everybody gets the same representation, regardless of the circumstances.
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