Monday, July 28, 2008

Home Staging is Becoming Standard in R.E. Sales


I've watched the first two segments of "Stagers," a new show on HGTV. They feature creative, and rather crazed designers who make a house into a desirable home that attracts buyers.
In our Bay area, a vacant, or lived-in house is no longer the norm. As prices hover around a million dollars, staging is the crucial step needed to help buyers connect with a listing and visualize themselves living in the home. Each and every home presents a staging opportunity. Curb appeal is generally only the initial view, but there is so much more needed to create the “wow” factor.
Every real estate agent should be equipped with all the necessary skills and tools to educate the sellers on how to present their home for a fast sale. Very few buyers will make an offer on a house that doesn’t get them excited, and staging showcases the house in the best possible light. After all, we never get a second chance to create a great first impression, so it's imperative that the house is “dressed to impress."

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