Last week, at my Chamber of Commerce group, we introduced a new member. Aaron works for Paradise Cleaning, a local carpet cleaning firm that uses cleaning products which do not cause allergic reactions or make people ill.
This trend is catching on all over the country, and ecofriendly builders are seeing green even though the real estate market in most areas is in bad shape. Condos in a "green" high rise in Chicago are nearly sold out, despite prices from $350,000 to more than $2 million. Buyers are impressed by the ecologically correct bamboo floors, the bike room, and a tank that collects storm water to irrigate the landscaping.
There are even "green" real estate agencies, such as Green Key Real Estate in San Francisco, and KJM in Beverly Hills.
On a lesser scale, homeowners are finding that by adding these features to their homes, they can help the environment and also increase their value and stand out in the marketplace.
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