Tuesday, April 14, 2009

Does it Make Sense to Underprice a House?


This morning, the buzz at the office meeting was a house listed in a good area of West San Jose that was at least $200,000 undervalued. The listing agent was from out of our area, and we had heard that there were over 350 groups through last weekend's open houses. There were also an unheard-of number of agent showings. Of course, there are huge numbers of offers expected, and the house should sell for its true value. If this were deliberate, it might be seen as a clever ploy, but if not, it shows the importance of using a local Realtor who knows the area and its values.

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